PENGARUH LITERASI DAN SIKAP KEUANGAN TERHADAP PERILAKU KEUANGAN MAHASISWA FAKULTAS EKONOMI DAN BISNIS UNIVERSITAS 17 AGUSTUS 1945 SAMARINDA

Abstract

The purpose of this study is to determine and analyze: 1) The influence of financial literacy on the financial behavior of students of the Faculty of Economics and Business, University of August 17, 1945 Samarinda. 2) The influence of financial attitudes on the financial behavior of students of the Faculty of Economics and Business, University of August 17, 1945 Samarinda. 3) The simultaneous influence of financial literacy and attitudes on the financial behavior of students of the Faculty of Economics and Business, University of August 17, 1945 Samarinda.

The theory used is financial management in terms of financial literacy, financial attitudes and behavior. This research was conducted only on students of the University of August 17, 1945 Samarinda Management Study Program. The sample taken was 93 respondents using a proportional random method. The data collection technique uses field research and literature research. Data collection by distributing questionnaires with likert scales to measure each indicator. The analysis tool in this study uses multiple linear regression analysis.

The results of the study indicate that 1) The Financial Literacy Variable has no significant effect on the Financial Behavior of Students of the 17 August 1945 Samarinda University Management Study Program. 2) The Financial Attitude Variable has a significant effect on the Financial Behavior of Students of the 17 August 1945 Samarinda University Management Study Program. 3) The variables Financial Literacy and Financial Attitude simultaneously have a significant effect on the Financial Behavior of students at the University of 17 August 1945 Samarinda Management Study Program.